So, I think it’s time for my obligatory Social Media Snake Oil post, per the Social Media Bloggers Union, Local 438. Seriously, though. It pains me when I read/meet/see/encounter someone who’s been bitten. I hate it. It sucks. And not just for the person bitten, who becomes gun-shy at the thought of hiring someone else….
Category Archives: Uncategorized
Liveblogging the NCAAs from a different POV
So, at the poking and prodding of @katchooo, I’ve decided to launch a new blog during the NCAAs about one of my other passions, Mascoting. Some of you may or may not know that (in a former life) I was once an NCAA mascot. And by once, I mean a 5 year span. That’s not…
What a social media thing to do
Often I get asked the question about how companies should be using social media tools. They get so wrapped up in “corporate image” that they lose sight of the “social” aspect of social media. I tell them that it takes a vested effort, a passionate person/people, and enough leash to scare the management, just a…
Followbacks on twitter, really?
Seriously? Are we all still in high school? I guess I’ve been engrossed in all this Social Media stuff that I lose sight of the fact that most people don’t understand that Social Media is most successful when it’s about interaction and not about followers. Hang on, maybe I should take a step back here….
The Future of “Social” Email Marketing
Marketing is really nothing more than just learning to communicate a message to large amounts of people. Good marketing is knowing who are your customers. Successful marketing is know where they spend their time and these days, having a conversation. If you can target a specific group of people, you can customize that information for…
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